My role: Design, Animation
Paid Social
High Funnel Paid Social
Low Funnel Story
Geofencing Paid Social
High Funnel Story
YouTube
Results
The general look and feel that I created was a primary focus of the campaign, carrying a consistent look and feel across all deliverables while showcasing the key features and benefits of DISH Outdoors. By leveraging language familiar to both RVers and TV viewers and integrating DISH Outdoors into the RV Prep story, the campaign successfully appealed to both new and experienced RVers.
Credits
Agency: OneTen Creative
Animation: Ellis Murray
Creative Director: Casey Scofield
Design: Ellis Murray, Katie Peterson
Copy: Cory Voyzey, Elise Ott, Lindsay Yager
Account Manager: Holli Gromelski
Project Manager: Mackenzie Bush, Lori Walkins
Katie Pederson
“It was amazing seeing Ellis push himself past his limits with this project. He did what he needed to do in order to get the job done and push the Dish Outdoors brand to a new place. His passion and drive will take him very far and I’m excited to see where he will go.”
Art Director & Boss at OneTen Creative